Asha is a UX Researcher at UserZoom, where he works with a range of clients including, Kaiser Permanente, Facebook, McKesson, and the New York Times. He serves on the organizing committee of the San Francisco Design Week and holds a MS in the Social Science of the Internet from the University of Oxford. He’s presented for the Association of Registered Graphic Designers, the Institute for Arts and Ideas, TEDxOxford, and the UXPA International Conference, among others. His writing has been featured in UX Magazine, the San Francisco Chronicle, and Salon.